Small business websites

We’re serious about websites – you should be too.

Increasingly your website is the first impression a customer gets of your business. Whether its searching on the web for a product or service, or following up a networking contact your website is going to be a major factor in how people perceive your business.

Too many small businesses are complacent about their website, or invest poorly.

If you are not using your website as a major marketing or communications tool you should be re-assessing how you use the web.

Small business websites – retail

If you are a retail business the web can be your best friend. Help your customers research before they contact you to buy – or set up an online store so that you can sell your products 24-7.

We can help you:

• identify your customer audiences and communicate with them
• structure your product catalogue so it makes sense to your customers
• Create an effective website that drives sales either online or offline

Small business websites – services

Businesses that offer business or personal services often struggle on the web. The services they offer are often difficult to quantify, and thus difficult to sell.

We can help you create a substantial website that gives you credibility and authority, and which educates and matures prospective customers.

We can also advise you on strategies that help you use your website to support your other sales and marketing activities, including proposals or tenders.

Branding, strategy and communication

If you’ve invested in a couple of websites – and none of them worked – we’re betting that you’re lacking an effective web strategy. We’re also betting your current web developer has never talked to you about things like branding, audiences or communications strategy.

Call us on 1300 883 248 and we will happily explain how a web strategy will make a big difference to your site.

Search Engine Optimisation for small businesses websites

Search engine optimisation. Or SEO. Or “Beware of the sharks”. There are a lot of businesses offering SEO services. At the small business end of the market too many of them promise a lot more than they deliver.

Our SEO expert is a genuine SEO expert – not a salesman, or a home business with a piece of downloaded software. We can help you drive quality traffic to your site, and track a real return on your investment.

Using blogs and Social Media

Promoting social media is another great opportunity for sales sharks and fly-by-nighters.

But not us. We won’t tell you that fame and profit is as simple as setting up a facebook and twitter account (we may even tell you the exact opposite). We can help you understand how Social Media works, and how you can use it to engage with customers and recruit audience. We will tell you that it takes a lot of work, and then help you get that work done.

Finding a good web developer can be hard. We just made it easy.

We hear web horror stories all the time. We come across them on the web. Most of our customers bear the scars.

With our web strategy, processes, and design and technology prowess, we take the horror out of web design. Call us on 1300 883 248 – we’d love to explain why.